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  “Apeel? More like Unapeeling.”

  Posted by IMA-HelenT

  0.0174989700317 seconds

  on July 25, 2025 at 11:13 am EDT

  If you’ve noticed some “organic” produce at Whole Foods now sporting PLU codes that start with a 6 instead of the usual 9, there’s a juicy reason: It may be coated with Apeel—a shelf-life-extending film backed by none other than Bill Gates. And no, it’s not as fresh as it sounds.

  🥑 What’s Apeel?

  It’s a coating that can’t be washed off (yum?) and is designed to keep fruits and veggies looking showroom-fresh for longer. It’s now approved for use on USDA organic produce. Because nothing says “organic” like an invisible film you didn’t ask for and can’t scrub off.

  🧪 Only 0.7% of Apeel’s ingredients are disclosed, so we’re supposed to just trust the peel, apparently. Meanwhile, independent tests have raised red flags about potential heavy metals in the mix.

  👃 Smells a little off, doesn’t it?

  So, what do you think—will you be giving this coating the cold shoulder in the produce aisle? Or are you #TeamUnapeeling?

  

  IMA-HelenT

  0.0219480991364 seconds

  replied 7 months ago 1 Member · 0 Replies

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